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Today, Twitter, Facebook, YouTube, and RSS search and categorization barely keep up with the millions of people writing, photographing, and recording new social media content every second of the day.

As marketers we know that it is relatively easy to record and post a video but much tougher to get that video noticed with all the competing content streaming into the web.

With the ease of creating social media, the web has transformed into a giant collection of truly everything. Managing that volume of information has become a challenge, because social media content can be much more easily generated than consumed. Until recently we didn’t have the need to organize this much real time data. Now we do, and the time has passed for uploading content and hoping for the best.

That brings us to the question: What is the next revolution that will enhance online content distribution and how to get in front of the right audience and the right time?

This seminar answers that question and describes how cloud computing will change the organic nature of the web and how we interact with content and people online.


Marketing Professionals Will Learn

1. Future slate of social media and filtering.
   
2. Cost of implementing large scale social media filters.
   
3. Market impact of social media filtering.
   
4. Possible future data mining from social media filters.
   
5. The next wave of social media commodities.
   

About the Presenter
As a blogger, Paul Kenjora spent more than his fair share of time trying to get his ideas in front of an interested audience. That caused him to think about the ideal way to disseminate content across the web. What if he could not only get his audience interested in his blog but pull in his audience’s audience as well?

The timing was perfect. Putting together such a solution wasn’t really scalable or possible until recently with advances in cloud computing. Cloud computing enables people to think about problems that were too big or too intensive to solve in the past and this is changing the way we can access, recommend, and distribute online content in ways never considered feasible just three years ago.

Paul Kenjora conceived and founded Arkayne, Inc in 2008. He serves as Arkayne’s Chief Technology officer and is the principle architect of the company’s growing solution set.

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*Please Note*
Deadline:
Online reservations must be made no later than 5:00pm on the Wednesday before AMA's SIG Session.

Refund policy:
We are happy to accommodate you as we know your plans may change. Refunds will be made if your reservation is canceled the Tuesday before the event. A 10% handling charge will apply.

Guest Policy:
We do not offer any complimentary guest passes per paid admission.